Visit Matsumoto

The popular taiyaki shop on Nawate Street

• Central Area

Roadside stations where you can discover local flavors

• Central Area

Handcrafted folk furniture that embodies the artisan's spirit—a lifetime companion.

• Central Area

A shop selling tableware perfect for souvenirs

• Central Area

Adult Pudding Specialty Shop

• Central Area

With coffee in hand, writing a letter to someone special

• Eastern Area

Roadside Stations Worth Stopping At on the Kamikochi-Norikura Drive

• Japan Alps Area

Established in 1832, the rich umami born of tradition.

• Central Area

A bonito flake shop where the aroma of freshly shaved flakes wafts through the air

• Central Area

Perfect souvenir soba sweets

• Central Area

A craft shop embodying the traditional beauty of Matsumoto

• Central Area

The tea master weaves the fragrance of a once-in-a-lifetime encounter.

• Central Area

Established in 1869, a renowned sake brewed with water from the Alps.

• Central Area

A long-established liquor store where you can experience Shinshu's sake culture

• Central Area

A place to enjoy encounters with antiques

• Central Area

Fresh Wasabi Direct from the Fields

• Central Area

When in doubt, come here—Matsumoto's local specialty shop

• Central Area

A tatami shop dating back to the Meiji era

• Central Area

Bringing the lustre of lacquer into everyday life—the essence of style since 1907.

• Central Area

Treasure Chest on Nawate Street, A Forest of Shimmering Glass.

• Central Area

A fruit shop famous for its smoothies

• Central Area

Established 300 years ago, famous "candy rice crackers".

• Central Area

Enjoy a variety of flavors with Hanayagi dorayaki

• Central Area

Authentic miso, continuing from the Edo period

• Central Area