Visit Matsumoto

Roadside stations where you can discover local flavors

• Central Area

Founded in 1832. Miso ball making for 1,300 years.

• Central Area

The shop adjacent to the Utsukushigahara Nature Conservation Center, starting point of the walking course on the Ougatou side

• Eastern Area

Authentic miso, continuing from the Edo period

• Central Area

At the cocoon-shaped café where time is measured, enjoy an artistic coffee moment.

• Central Area

Seasonal bounty at the local farm stand

• Eastern Area

Vegetables, fruits, prepared foods, strawberry picking

• Eastern Area

Souvenirs of Japanese crafts for your journey.

• Central Area

Everyday bread you'll want to eat daily, the bakery with the panda as its emblem

• Central Area

A tatami shop dating back to the Meiji era

• Central Area

A long-established pickle shop in the Matsumoto Station Building

• Central Area

A large farmers' market where local seasonal bounty gathers

• Central Area

A supreme unpasteurized sake born from the underground waters of the Northern Alps.

• Central Area

"Genikei Well" brewed, low-temperature fermentation umami

• Central Area

Travel troubles? No worries—your go-to spot for leather goods

• Central Area

Along the Metoba River, a house where you can feel the European breeze

• Central Area

Supremely soft "Summit" Shokupan—even the crust is tender

• Eastern Area

Enjoy a variety of flavors with Hanayagi dorayaki

• Central Area

Near Kobo-yama, famous for its cherry blossoms, a bakery with a panda as its landmark

• Central Area

A long-established Western-style confectionery shop spanning three generations

• Central Area

A craft shop embodying the traditional beauty of Matsumoto

• Central Area

Established 300 years ago, famous "candy rice crackers".

• Central Area

In Matsumoto, the city of crafts, I'm sinking into the swamp of creation.

• Central Area

The mountain gear shop mountaineers rely on

• Central Area