Visit Matsumoto

Welcome to Nawate Street, the “frog street” five minutes from Matsumoto Castle

• Central Area

A clay-walled castle town where the ambiance of Edo remains

• Central Area

A transportation hub connecting within and outside the prefecture

• Central Area

Discover the charm of Matsumoto at this downtown complex

• Central Area

Fresh Wasabi Direct from the Fields

• Central Area

Established in 1832, the rich umami born of tradition.

• Central Area

The wildly popular specialty is the "Milk Bread" packed with cream.

• Central Area

Three-year-aged miso sleeping in cedar barrels—the authentic "living flavor."

• Central Area

Beloved for half a century, the renowned "Baby Shoe" store

• Central Area

A large farmers' market where local seasonal bounty gathers

• Central Area

Established in 1869, a renowned sake brewed with water from the Alps.

• Central Area

Craft Beer in Matsumoto: Savor the Flavor in the Warehouse District

• Central Area

When in doubt, come here—Matsumoto's local specialty shop

• Central Area

A tatami shop dating back to the Meiji era

• Central Area

Soccer fans gather at Matsumoto Yamaga FC's sacred ground

• Central Area

The airport closest to the sky in Japan

• Central Area

A long-established liquor store where you can experience Shinshu's sake culture

• Central Area

Treasure Chest on Nawate Street, A Forest of Shimmering Glass.

• Central Area

Handcrafted folk furniture that embodies the artisan's spirit—a lifetime companion.

• Central Area

A craft shop embodying the traditional beauty of Matsumoto

• Central Area

Founded in 1832. Miso ball making for 1,300 years.

• Central Area

A fruit shop famous for its smoothies

• Central Area

The largest shopping center in the Matsumoto area

• Central Area

Famous for its traditional Japanese sweets and daily-changing soft-serve ice cream

• Central Area