Visit Mastumoto

A clay-walled castle town where the ambiance of Edo remains

• Central Area

A transportation hub connecting within and outside the prefecture

• Central Area

In Matsumoto, the city of crafts, I'm sinking into the swamp of creation.

• Central Area

Famous for its traditional Japanese sweets and daily-changing soft-serve ice cream

• Central Area

Welcome to Nawate Street, the “frog street” five minutes from Matsumoto Castle

• Central Area

The cream puffs beloved by Matsumoto citizens

• Central Area

Beloved for half a century, the renowned "Baby Shoe" store

• Central Area

The popular taiyaki shop on Nawate Street

• Central Area

Three-year-aged miso sleeping in cedar barrels—the authentic "living flavor."

• Central Area

The shop adjacent to the Utsukushigahara Nature Conservation Center, starting point of the walking course on the Ougatou side

• Eastern Area

The airport closest to the sky in Japan

• Central Area

Discover the charm of Matsumoto at this downtown complex

• Central Area

Roadside stations where you can discover local flavors

• Central Area

Roadside Stations Worth Stopping At on the Kamikochi-Norikura Drive

• Japan Alps Area

Seasonal bounty at the local farm stand

• Eastern Area

A large farmers' market where local seasonal bounty gathers

• Central Area

The only direct sales shop with an attached winery in Matsumoto City

• Eastern Area

A cafeteria and direct sales shop where you can savor the blessings of the Nagawa River

• Japan Alps Area

Handcrafted folk furniture that embodies the artisan's spirit—a lifetime companion.

• Central Area

At the cocoon-shaped café where time is measured, enjoy an artistic coffee moment.

• Central Area

A supreme unpasteurized sake born from the underground waters of the Northern Alps.

• Central Area

Established in 1869, a renowned sake brewed with water from the Alps.

• Central Area

Premium Silk Specialty Store

• Eastern Area

Established in 1832, the rich umami born of tradition.

• Central Area