Echūya
A fruit shop famous for its smoothies
This long-established fruit shop in the castle town is now hugely popular with travelers from Japan and abroad. Its signature style features fresh Shinshu apples and grapes, along with seasonal fruits expertly selected by professionals, blended into smoothies to enjoy on the spot. Strolling through the retro streets with a "fresh seasonal flavor" in hand is a unique pleasure of traveling in Matsumoto. The shop also boasts an extensive selection of Nagano's famous fruits, making it a sure bet for gift shopping.
Information
- Address
- 1-12, Ohtori 4-chome Matsumoto City
- Phone
- 0263-32-0680
- Opening Hours
- 9:30 AM to 5:00 PM
- Closed
- Wednesday
- Access (Public Transportation)
- From Matsumoto Station's Castle Exit, take the Town Sneaker East Course and get off at Nakamachi/Kura Chic Kan. Ride time: 5 minutes. After getting off, walk for 2 minutes.
- Parking for Large Buses
- None
- Parking for Regular Vehicles
- Please use the nearby parking lot (parking ticket available).
*Note: Business hours and closures are subject to change.










