“What’s With All the Frogs?”

Fun in Nakamachi: Japanese Culture Experience Day and Free Sticker Campaign

Apple Picking Starts October 1 at Yokoya Farm!

The Exciting Reitaisai Festival at Suwa Shrine in Hata

The Harvest Season in Matsumoto

Time for Matsumoto Summer Fest!

Unagi in a Different Way at Sakuraya

Castle Bon Dancing

Taiko Festival in Matsumoto’s Neighbor City, Okaya

Matsumoto Bon-Bon 2018: Giant Block Party in the City

Matsumoto Taiko Festival — From the Main Stage!

Matsumoto Taiko Festival 2018 – Performances in the City

2018 Tenjin Festival at Fukashi Shrine

Nawate Street Frog Festival

Matsumoto Tanabata

Explore Matsumoto in (Japanese) Style with Kimono and Yukata

Whole-hearted Samurai Experience in a Castle Town

Take a Stroll to Kotakuji Temple

May Blooms at Matsumoto Castle

Shiraitonoyu: Your Friendly Neighborhood Hot Spring

“Piece of Peace” Lego Exhibition of World Heritage Sites

Major May Events and Activities Roundup

Koinobori Along the Metoba River

New Shinmai Media Garden Building Grand Opening